For GoDaddy’s Hispanic Heritage Month campaign, I created a series of illustrations celebrating the variety of cultures and traditions found across Hispanic countries. The collection moves through themes such as dance, music, food, street markets, family stories, quinceañeras, carnival, traditional clothing and Día de Muertos altars. Bright colors, expressive characters and playful compositions connect the different scenes, bringing together many references without reducing everything to a single idea of Hispanic culture.
Main Color Palette
